Eating healthy is confusing. Fruit? Sure. Fruit snacks? Not so much.
As an FDA-regulated term, “healthy” is outdated. That’s why this week the FDA finally proposed new criteria for manufacturers that want to use the term on US packaging.
… the FDA released its first definition of “healthy.” It largely focused on fat content, meaning a sugary cereal could pass, but not salmon or avocados.
In 2015, the FDA told Kind it couldn’t call some of its snack bars “healthy” due to their saturated fat content. Kind argued it came from nuts.
This led to a push for an updated definition, and a public hearing on the matter occurred in 2017.
… would automatically count water and raw whole fruits and veggies as healthy. Other products would have to:
Example: Cereal would need three-quarter ounces of whole grains, and less than 2.5 grams of added sugars.
The healthy label is voluntary, and ~5% of foods have it, per CNN. It’s unclear if manufacturers would be motivated to reformulate products to meet tighter parameters.
The FDA has also proposed slapping a symbol on healthy foods to help shoppers quickly identify them.
But the Center for Science in the Public Interest thinks it’d work better to warn consumers of particularly unhealthy foods.